Selected Work

A collection of different types of logos from across industries. A  logo can be a wordmark, a logomark or even a mascot depending on the brand expression and what works best for application across touchpoints.

01

Wordmark

Cara Cara is a rooftop resto-bar that appeals to those who are spiritually always on vacation. Since the name is not a part everyday nomenclature, the best way forward was to have an impactuful yet breezy wordmark that captured the fun and elegant spirit of the brand.

Studio 318

Naming & Branding

02

Mascot

Nirah being a preschool needed a logo that could easily connect with their primary audiance, i.e., young impressionable children. What better way to connect with them than a loving mascot that sparks curiosity and welcomes all their wonderful imaginations.

Studio 318

Branding

03

Logomark

Lotus Hospitals needed a brand refresh that could help them move away from their current positioning as a children's hospital. Their old logomark was a collegiete looking lotus flower. We used the new tagline — health and happiness and made a logomark that encapsulated the feeling of being taken care of in an abstract visual form.

Studio 318

Rebranding

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